Here’s the thing. I do not have an incredible, amazing, astounding number of followers. I am nowhere close to the thousands.
However, what I do have is consistency. I began this blog on October 8th, 2017. As of today, I have a total of 550 followers. Every week, I gain new follows.
I have been asked a couple of times “how did you do it?”
So, here’s my answer.
- Hard work. No seriously, if you really want followers you are going to have to work hard. You cannot just come at it from one angle. Which leads to the next three points.
- Post often. I do not think it is necessary to post every single day, although I applaud those of you who can. However, you should be blogging at least 3 times per week and not only should you be posting something, but it should be something of importance. Your content needs to be clear, interesting, helpful, engaging, etc. When creating a post consider what your intent is. Are you trying to entertain? Be encouraging? Give advice? Call for action? What will your reader gain from reading your post?
- Engage OTHER blogs. This does not mean visiting random blogs and leaving a link to your blog. Do NOT go and spam someone’s blog with “support” and then comment “support back” or “follow back.” It becomes very clear that you are not actually interested in their site at all, you just want followers. Seriously, it’s frustrating and really, just rude. Instead, find blogs that are like yours or that interest you. I search for other blogs that relate to authors, books, writing, etc. Then I engage on the post and comment directly about what the other blogger has posted. I even ask questions. I engage in dialogue about THEIR blog, not mine. Now of course you can eventually bring up your blog if you think the other party would be interested, but don’t go into the conversation solely for your benefit. Go in to learn more about other blogs.
- Engage with your FOLLOWERS. You’ve got followers! Great! Now, if their blogs interest you in the slightest, follow them back! You don’t need to subscribe to instant emails, but maybe just weekly emails or even just follows. But you should be engaging with them still. Just because you reached your goal and achieved your follower doesn’t mean that you move on from them. Be RECIPROCAL. When their posts come up in your “Reader” take some time to go through and like/comment on at least a few.
- HARD WORK. Are you understanding the hard part now? Maintaining a blog is hard enough, posting often is difficult, and engaging with new/old blogs is time-consuming. However, in my experience, this is a successful strategy that not only results in more followers, but also helps me to gain new insights from other blogs!
What about you? What are your blogging strategies?
Don’t forget to reblog if you think your followers would benefit from this as well!
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Happy Writing & Blogging Everyone!
Get out there and start engaging!
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